Change Management Plan
When to Use
- When rolling out a new system or tool to an organization
- When restructuring teams or processes
- When policy changes affect daily workflows
- When previous change initiatives failed due to poor adoption
Procedure
Step 1 — Change Definition
| Element |
Description |
| What is changing? |
[Current state → Future state] |
| Why? |
[Business driver / burning platform] |
| Who is affected? |
[Roles, teams, departments] |
| When? |
[Timeline with milestones] |
| Scale |
Minor (team) / Moderate (department) / Major (organization) |
Step 2 — ADKAR Assessment
Score each element 1–5 for the affected population:
| ADKAR Element |
Score |
Gap? |
Intervention |
| Awareness — know why change is needed |
3 |
Yes |
Leadership comms |
| Desire — want to participate |
2 |
Yes |
WIIFM messaging |
| Knowledge — know how to change |
1 |
Yes |
Training program |
| Ability — can demonstrate new skills |
1 |
Yes |
Practice + coaching |
| Reinforcement — sustain the change |
TBD |
— |
Post-launch support |
Focus on the first gap — you can't build Desire without Awareness.
Step 3 — Stakeholder Map
| Stakeholder |
Impact |
Influence |
Current Stance |
Target Stance |
Strategy |
| CTO |
High |
High |
Champion |
Champion |
Activate as sponsor |
| Team leads |
High |
Medium |
Neutral |
Supportive |
1:1 briefings |
| End users |
High |
Low |
Resistant |
Accepting |
Demo + early wins |
Step 4 — Communication Plan
| Date |
Audience |
Channel |
Message |
Sender |
Goal |
| Week 1 |
All staff |
Town hall |
Why we're changing |
CEO |
Awareness |
| Week 2 |
Team leads |
Workshop |
What it means for your team |
PM |
Desire |
| Week 3 |
Users |
Email + Video |
How it works |
Project team |
Knowledge |
| Ongoing |
All |
Slack channel |
Tips, wins, FAQ |
Champions |
Reinforcement |
Step 5 — Training Schedule
| Session |
Audience |
Format |
Duration |
Pre-requisite |
| Overview |
All users |
Webinar |
30 min |
None |
| Hands-on |
Power users |
Workshop |
2 hours |
Overview |
| Admin training |
IT admins |
Lab |
4 hours |
Hands-on |
Step 6 — Resistance Management
Common resistance patterns and responses:
| Resistance |
Root Cause |
Response |
| "This is a waste of time" |
No awareness of why |
Share business case + data |
| "The old way works fine" |
Comfort with status quo |
Show pain points of current state |
| "I don't know how" |
Lack of training |
Provide resources + coaching |
| "This won't work here" |
Past failures |
Address specifically with new approach |
Step 7 — Adoption Metrics
| Metric |
Target |
Measurement |
Cadence |
| Training completion |
>90% |
LMS records |
Weekly |
| System usage (DAU) |
>70% of target |
Analytics |
Daily |
| Help desk tickets |
Decreasing trend |
Ticket system |
Weekly |
| User satisfaction |
>3.5/5 |
Pulse survey |
Monthly |
| Process compliance |
>85% |
Audit checks |
Monthly |
Inputs
| Input |
Required |
Format |
| Change description |
Yes |
Current → future state |
| Affected stakeholders |
Yes |
Roles and departments |
| Timeline |
Yes |
Key milestones |
| Previous change attempts |
Recommended |
What worked / didn't |
Output
## Change Management Plan — [Initiative Name]
### Change Summary
Migrating from Jira to Linear for project management across 4 engineering
teams (85 people). Go-live: Q2 2024.
### ADKAR Assessment
[Scored table with gaps and interventions]
### Stakeholder Map
[Impact × influence matrix]
### Communication Calendar
[Phased communication plan]
### Training Schedule
[Session plan by audience]
### Adoption Dashboard
[KPIs with targets and measurement plan]
Definition of Done
Quality Criteria
Verification (4C)
| Check |
Question |
| Correctness |
Does the draft structure follow the stated framework or industry standard? |
| Completeness |
Are all required sections present with substantive (not placeholder) content? |
| Context-fit |
Does tone, detail level, and terminology match the intended audience? |
| Consequence |
If sent to the intended recipient without further editing, what would fail? |
Edge Cases
- No existing template for this type — Use the closest available template and document all customizations made.
- Stakeholder requirements conflict — Flag conflicts explicitly in the draft. Do not silently choose one requirement over another.
- Output required in multiple formats — Produce the canonical format first, then derive others. Note any formatting limitations.
Changelog