Proposal Writer

Does: turns a short brief into a clean proposal with scope, price, and timeline. Solves: rewriting the same proposal structure for every prospect. Triggers on: "write a proposal for [client]"

How Maxim does this (standalone, persuasion-structured)

Lifts the CEO-automation "Proposal first draft" into a one-shot skill. From a short brief it produces: executive summary → understanding of their pain → proposed solution → scope → timeline → pricing → ROI → next step. Pricing is anchored (good/better/best where it fits), and the prose matches your saved voice if one is set.

Behavioral overlay

• Frameworks (cited per ADR-007): Minto Pyramid (lead with the answer) · AIDA · Anchoring (price framing) · Cialdini (social proof + scarcity on terms) · Loss Aversion (cost of inaction in the ROI section).
• No-fabrication: numbers/case-studies are placeholders the operator fills — never invented client results.
• Confidence tag (ADR-010).

Output

A complete proposal (summary · pain · solution · scope · timeline · pricing · ROI · next step), ready to edit and send.