brand-kit

Create lightweight brand assets and launch metadata for a project. Use when Codex needs to give a repo, product, or skill a simple visual identity with a logo direction, banner ideas, social preview c

SKILL.md

GitHub

Brand Kit

Use this skill when a project needs a compact visual and messaging layer that makes it easier to publish and share.

Quick Start

  1. Read the project name, audience, and current visual tone before generating branding.
  2. Keep the identity system small: logo direction, colors, headline, and launch metadata.
  3. Make assets and copy consistent with the product instead of inventing a disconnected brand.
  4. Default to one strong direction, not a pile of weak options.

Workflow

Brand Direction

  • Start from what the project does and who it is for.
  • Prefer one strong direction over multiple weak options.
  • Keep names, taglines, and color choices easy to reuse across README banners, social previews, and repo cards.
  • Anchor the brand in a clear mood: technical, playful, premium, minimal, or utility-first.

Deliverables

  • Favor practical outputs: icon concepts, logo prompts, banner text, meta description, and one-sentence positioning.
  • If the user already has branding, extend it instead of replacing it.
  • If visual assets are needed, keep the prompt or spec clear enough to hand to an image workflow.
  • When useful, provide a mini brand system:
    • color pair
    • typography direction
    • one-line positioning
    • hero/banner text
    • social preview text

Required Deliverables

  • A one-sentence positioning line.
  • A visual direction with 2 to 4 colors max.
  • A logo or icon concept that can be rendered later.
  • A repo or launch-page ready headline and description.

Editing Guidance

  • Avoid generic “AI startup” branding language.
  • Keep copy short enough to fit GitHub, app listings, and social previews.
  • Make the result feel shareable, not corporate.
  • Do not invent a luxury or futuristic voice unless the product truly supports it.

Resources

  • agents/openai.yaml: UI metadata and default invocation prompt.
  • assets/: branded icons for repo listings and skill chips.
  • references/brand-system.md: lightweight output format for brand direction, prompts, and launch metadata.